Some advisors seem born with bold voices — but most are still whispering in the corner.
In this episode, hosts Justin Lakin and Wes Young sit down with Matt Halloran, co-founder of ProudMouth and creator of Sonic Boom Coaching, to unpack one of the most uncomfortable (and essential) topics in growth: resistance. They explore why we avoid change, why good marketing often falls flat, and what it really takes to build and scale your influence.
This episode isn’t a pitch; it’s a call to leadership. If you’ve ever felt stuck behind the scenes in your business, this one’s for you.
What to expect:
- Why most advisors think they’re good at marketing, but aren’t
- The three mindset barriers keeping you from real progress (fear, fatigue, and arrogance)
- The five returns on podcasting and why downloads aren’t one of them
- How to build a brand worth talking about (and coaching tips to get there)
- And more!
Resources:
- Submit your podcast question here!
- “The War of Art” by Steven Pressfield
- “10x Is Easier Than 2x” by Dan Sullivan & Dr. Benjamin Hardy
Other Listening Platforms:
Connect with us:
Connect with Matt Halloran:
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